Old Navy

Services:

Print / Campaign / In-Store Signage / Launch of Rewards Program 

The Ask:

Using the brand toolkit from Old Navy’s new rewards program, Navyist Rewards, create a set of in-store signs in various sizes. The intention of these signs are to bring awareness of the program to customers, as well as acquire new credit card members. The signs should be simple and compelling, standing out from all other signs and colorful clothing within the store.